The Challenge
The Madera County Farm Bureau serves agricultural families, landowners, and farm businesses across Madera County — a community that expects professionalism and practicality from every organization it relies on. Their previous website couldn't keep up with the organization's real operational scope: annual scholarship applications, member renewals, raffle ticket sales, event registrations, and resource distribution all needed to work reliably through the site.
An image copyright situation had also created legal exposure that needed to be resolved before the site could continue operating publicly. Unlicensed photography had been used throughout the previous site, and CalTech Web was brought in specifically to resolve that issue before beginning the rebuild.
With over 1,000 pages needed to cover all member categories, county regions, and programs, this was a comprehensive rebuild — not a refresh. The scale required careful information architecture so that both public visitors and active members could navigate the site without confusion.
The Solution
CalTech Web resolved the copyright situation first, replacing all flagged assets, establishing a clear content policy, and working with the organization to source properly licensed imagery before a single line of new code was written. That foundation was non-negotiable before rebuilding anything publicly visible.
The full 1,000+ page site was built with a member-facing portal for annual renewals, a scholarship application system with PDF generation and deadline tracking, and raffle pages with integrated payment processing for the Bureau's annual fundraising events. An events calendar with registration and payment handles the annual banquet, agriculture tours, and committee meetings.
The site was organized to serve two distinct audiences simultaneously: public visitors who need to understand what the Farm Bureau does and why it matters for Madera County agriculture, and active members who need quick access to renewal portals, scholarship applications, resources, and meeting schedules. Clear wayfinding between the two audiences was built into the navigation architecture from the start.
How We Built It
From first call to live site, here is how Madera County Farm Bureau’s project came together.
Discovery
Copyright resolution, full content audit, 1,000+ page architecture planning, and dual-audience navigation strategy for public and member access.
Design & Build
Core site built with membership portal, scholarship application system, raffle pages, event calendar, and payment processing all integrated.
Review & Refine
Christina Beckstead reviews scholarship form flow, raffle payment processing, event registration, and member portal access controls.
Launch
Full site launched with member notification email, Google Analytics configured, and new copyright-compliant imagery live across all 1,000+ pages.
The Numbers Speak for Themselves
What We Built
Every feature below is included at $99/month, no add-ons, no surprises.
- Scholarship application system
- Membership management portal
- Payment processing integration
- Raffle & fundraising pages
- Social media integration
- Event calendar and registration
- Resource library for members
- Mobile-responsive design
Building at Scale for County-Level Agricultural Organizations
Agricultural membership organizations operate at a complexity level that most small business websites don't approach. The Madera County Farm Bureau needed a site that simultaneously serves a public audience (community members learning about agricultural advocacy), an active member base (farmers and landowners accessing benefits and resources), and an administrative function (scholarship processing, event management, raffle sales). Building for all three audiences within a single site requires navigation architecture that keeps each group oriented without creating friction for the others. The 1,000+ page scale also demands a content management approach that doesn't require a technical team to maintain — which is why CalTech Web's managed service model was the right fit for an organization of this scope.
“CalTech Web helped us with our domain, new website, and even solved a situation with image copyright! I highly recommend them for all nonprofit organization websites.”
